NFTs
Japanese watch brand Casio launches exclusive NFT collection for 50th anniversary
Casio, a major electronics company from Japan, has just launched a new NFT collection to celebrate 50 years. They worked with different artists to create these incredible digital works of art. Casio is famous for making cheap, high-end watches, and now it’s showing off its 50 years of cool stuff with these new NFTs.
On May 1st, Casio officially declared the launch of its NFT collection, commemorating this momentous occasion. In partnership with Astar zkEVM, a solution aimed at scaling Ethereum Layer-2, Casio embarks on its maiden journey into the NFT scene with this innovative initiative.
Casio: Leading the global electronics landscape
Casio is a big name in electronics around the world. They started in Japan in 1974 and are based in Tokyo. Casio makes a lot of things like calculators, phones, cameras, musical instruments and watches. Initially, Casio was famous for cheap digital watches, but now they also have high-end watches called “Casio Oceanus”. These watches are very high quality with interesting features and designs, showing how much Casio cares about making great things.
In August 2023, Casio hinted at its entry into the world of crypto and NFTs by filing a trademark application. With plans to explore virtual wearables, NFT-backed content and virtual storefronts, Casio is leveraging its industry expertise.
In partnership with industry leaders like Polygon Labs and Doodles, Casio has been actively involved in the growing NFT scene. Their collaboration with Doodles has resulted in an exciting NFT-inspired watch collection, highlighting the brand’s embrace of Web3 technologies and digital art.
Astar Network Partnership for NFT Innovation
In its latest move, Casio has partnered with Astar Network, a platform dedicated to driving innovation in the Web3 ecosystem. Together, they aim to introduce a new range of NFTs that combine art, technology and collectibles seamlessly.
Set for May 10, 2024, the highly anticipated NFT collection will be revealed via the Casio YoPort capsule machine. With options to purchase individual NFTs or sets of eight, enthusiasts can join in the excitement. Additionally, buyers have the chance to win exclusive prizes including original G-SHOCK watches and Astar tokens worth 10,000 yen.
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