NFTs

From pixels to portfolios: the rise of investing in non-fungible tokens

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FYI Finance presented by JPMorgan Chase

From art and music to virtual real estate and collectibles, non-fungible tokens (NFTs) are transforming how we perceive ownership and value in the digital world. They have emerged as an innovative avenue, offering investors unprecedented opportunities to participate in the ownership and trading of unique digital assets. Let’s delve into what exactly NFTs are, some examples, their impact on the financial world, how individuals can integrate them into a diversified portfolio, and key considerations to keep in mind.

Unlike cryptocurrencies like Bitcoin or Ethereum, which are fungible and interchangeable, NFTs are unique digital assets stored on blockchain technology. Each NFT has distinct characteristics, which make it irreplaceable and unique. These characteristics are often linked to ownership, authenticity, and scarcity, making NFTs ideal for representing ownership of digital or physical assets in the digital space.

We can trace NFTs back to the creation of Quantum, a digital artwork that was the first to be sold using blockchain. In 2015, the Ethereum blockchain introduced the concept of smart contracts that allowed the trading and transfer of ownership of digital assets. CryptoPunks was one of the first collections to use this blockchain to sell digital art.

Some watershed moments that increased the popularity of NFTs include the launch of CryptoKitties, a blockchain-based game where users could breed and trade unique virtual cats, and Beeple’s sale of “Everydays — The First 5000 Days,” which sold for $69 million at a Christie’s auction. Moments like these have sparked a surge of interest in NFTs, leading to their adoption across industries, from art and gaming to music and collectibles.

Fast forward to the present, the NFT market has experienced exponential growth, with estimated sales reaching billions of dollars annually. The current peak was $23.74 billion in 2022, with 2023 seeing a sharp decline to $8.7 billion.

Examples of NFTs

NFTs encompass a diverse range of digital assets, including but not limited to:

Digital art. Artists can tokenize their artwork, allowing buyers to own the original digital file or representation of the artwork:

Collectibles. Virtual business cardIt is, digital fashion itemsand rare virtual objects can be turned into NFTs, allowing collectors to own exclusive digital items

Virtual Properties. Virtual worlds and metaverses offer digital land as NFTs, allowing buyers to own virtual real estate within these immersive environments.

Music and Media. Musicians and content creators can tokenize their songs, albums or other media, giving fans exclusive digital ownership and potential perks.

Photo: wattanaphob via 123RF

Impact on the financial world

The introduction of NFTs has disrupted traditional financial models in several ways:

  • Liquidity and Ownership. NFTs provide fractional ownership and enable liquidity in traditionally illiquid markets, allowing investors to trade digital assets seamlessly.
  • New revenue streams. NFTs open up new sources of revenue for creators and artists, who can directly monetize their digital creations, bypassing intermediaries.
  • Transparency and Authenticity. Blockchain technology ensures transparency and authenticity, reducing the risk of counterfeit or fraudulent transactions.
  • Market expansion. NFTs attract a wider audience to the digital asset space, including collectors, gamers and enthusiasts, thus expanding the digital asset market.

Incorporating NFTs into a Diversified Portfolio

When integrating NFTs into a diversified portfolio, individuals should consider the following:

1. Risk Management

NFTs are still a volatile and uncertain market. To mitigate risk, investors should allocate only a portion of their portfolio to NFTs and diversify across different asset classes

2. Research and due diligence

Conduct thorough research before investing in NFTs, including understanding the underlying asset, its market demand, and the credibility of the creator or issuer.

3. Storage and security

Ensure adequate storage and security measures for NFTs, as they are digital assets susceptible to hacking and theft. Consider using trusted digital wallets or platforms with robust security features.

4. Long-term outlook

Evaluate the potential and long-term usefulness of the NFTs in your portfolio. Focus on assets with lasting value and utility, beyond short-term trends and fads.

Non-fungible tokens represent a paradigm shift in the digital asset landscape, offering unique opportunities for ownership, investment and creativity. While NFTs present exciting prospects for investors, it is crucial to approach them with caution, diligence, and a long-term perspective to effectively navigate this evolving financial frontier.

FYI Finance is presented by JPMorgan Chase. JPMorgan Chase is making a $30 billion commitment over the next five years to address some of the biggest drivers of the racial wealth divide.

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