NFTs
Dolce & Gabbana sued by customer over NFT Metaverse fashion giveaway
Dolce & Gabbana USA Inc. has been sued by a customer who claims that NFTs he spent $6,000 on, which came with clothing to wear in the metaverse, lost 97% of their value because the Italian luxury fashion house botched the delivery.
The company sold Non-Fungible Tokens that were promoted as “a list of digital, physical and experiential benefits” and could be bought and sold on the Ethereum cryptocurrency blockchain, according to the complaint. Dolce & Gabbana allegedly told consumers that purchasing the DGFamily NFTs would give them access to various digital rewards, physical products and exclusive events.