NFTs
How NFTs are Shaping the Future of Art
In the last two years, non-fungible tokens emerged as one of the most innovative creations in the digital space — an innovation that would redefine the way art would be created, sold, and consumed. NFTs NFTs are unique digital assets whose scarcity and authenticity of ownership are verified by blockchain technology. This article presents how NFTs have changed the art world and the benefits, along with the problems to be solved by researching the prospects in the near future.
Introduction to NFT and Blockchain Technology
NFTs are a certificate of ownership that represents a unique item, most commonly in digital art, music, videos, and virtual real estate. NFTs represent a single item, and each one is unique, whereas cryptocurrencies like Bitcoin or Ethereum are fungible and can be traded on a like-for-like basis. This is what makes NFTs very valuable in the art world right now.
Fundamentally, blockchain technology underpins NFTs, making them a decentralized and transparent ledger of all transactions. It puts all NFTs at an advantage in terms of verification and traceability, which is much needed but lacking in the security and trust in the regular art market.
NFTs and the democratization of art
Access and Inclusion
One big way NFTs will change the future of the art world is by opening the doors to access to art wide open. Traditionally, the art world has been very exclusive, with physical barriers to entry for both artists and collectors. High gallery fees, geographic limitations, and an emphasis on established artists exclude emerging talent and diverse voices.
Because of this, NFTs have removed the barriers for artists to mint and sell work on major digital marketplaces, most notably OpenSea, Rarible, and Foundation. NFTs have unlocked an opportunity for artists from all walks of life to enter the global arena without being chained to the traditional middleman.
Here, NFTs bring new revenue streams — something that allows an artist to take back control of their work. Smart contracts can be programmed into an artist’s NFT that schedule royalties to be paid in small percentages as each piece changes hands. This is a no-brainer for most traditional art sales where artists make no money from secondary sales.
For example, just in March 2021, digital artist Beeple sold an NFT artwork, “Everydays: The First 5000 Days,” for $69 million at a Christie’s auction. That said, the sale not only showed the possibility of huge sums that can be tied to NFTs, but also hinted at the potential to bring digital art to the same level as other art forms.
Redefining ownership and provenance
Easily verifiable provenance
Provenance is a record of the artwork’s ownership history; it tells a lot about the art market. Previously tied to physical documentation—something that could be lost, forged, or disputed—provenance is easily verified through NFTs, with the immutable and transparent ledger authenticating ownership changes on the blockchain.
Each NFT transaction is stored on a blockchain, forming a multi-party, tamper-proof record of provenance forever. It not only increases the value of the art through authentication but also reduces the risk associated with fraud to some extent. These transactions bring the user a sense of partial ownership.
NFTs also bring the idea of fractional ownership, allowing many people to share ownership of a valuable work of art. This could democratize art investing among the many rather than an elite few. This same fractional ownership could suddenly create liquidity in the art market, as investors can buy and sell shares of artwork without having to buy a single piece.
For example, fractional ownership of NFTs held by highly valued art collectors is now possible through platforms like Niftex and Fractional. Shares of digital art can be bought and traded, opening up new avenues for investing in and owning art.
For example, generative art that is made algorithmically has exploded in the NFT market. Artists like Pak and Art Blocks deploy code to create unique pieces; they redefine traditional art forms.
Art: Interactive and Dynamic
NFTs also enable a form of art that is interactive and dynamic, meaning it can change over time or be affected by external factors. In other words, for collectors, this type of experience is much more engaging and participatory than ever before. Take an NFT that interacts with virtual or augmented reality, for example, so people can experience art in a whole new light.
A dynamic form of NFT art is a good example with “Async Art,” a platform that allows creators to create programmable artworks with independent layers of ownership and editing rights. This means that one piece of art will pass through generations, but it will continue to be a completely different piece of art, providing a forever different experience for collectors.
NFTs and the art economy
Markets and platforms
These NFTs, along with their proliferation in online marketplaces, have provided a platform through which artists can mint, showcase their work, and most importantly, sell it. Some of the features of these platforms include what the work is showcased on, whether the platform offers an auction mechanism, provides a secondary market, or even its community engagement tool.
The largest NFT marketplaces include OpenSea, the largest NFT marketplace by volume; Rarible, an architect for a decentralized platform that allows artists to create and sell NFTs; and Foundation, a curated marketplace known for its high-quality digital art pieces. Artists can sell their work to a global audience from these platforms, which are better equipped with the tools and infrastructure to do so effectively.
Investment and speculation
The financial success of NFTs has raised eyebrows among investors and speculators. High returns have been generated for NFT art, sending prices soaring and thus causing a boom in the market. But in this context, speculativeness raises concerns about the volatility and sustainability of the market.
Some see this as a sign that it is a speculative bubble, while others see it as a legitimate investment opportunity. As with any market, due diligence and careful thought would be important for an investor. NFTs potentially have the greatest future with blockchain technology, industry innovation and adoption, and with sustained interest from collectors and artists.
Challenges and Criticisms
Here are some challenges surrounding NFTs:
Environmental impact
One of the harshest criticisms of NFTs is their impact on the environment. What is clear is that minting and trading substantial amounts of NFTs on blockchain networks like Ethereum consumes a lot of energy and contributes to carbon emissions.
It is in this sense that some efforts are being made to address this, such as Ethereum’s transition to the PoS consensus mechanism, which should reduce energy consumption. In addition, some of these NFT platforms are now analyzing different types of blockchain solutions characterized by low energy use and a light environmental impact, such as Flow and Tezos.
Market volatility and speculation
This rapid growth in the NFT market has led to massive price volatility and speculation about the sustainability of current trends. Some NFTs have sold for millions of dollars, while others have plummeted in value — a huge blow to the potential losses left behind by the exposed investor.
Market volatility is a natural aspect of any emerging technology, and the NFT space is no exception. As the market matures, stability is expected to improve, driven by increased adoption, regulatory clarity, and the development of more sophisticated market infrastructure.
Intellectual Property and Legal Issues
NFTs also raise complex intellectual property and legal issues. The digital nature of NFTs makes it easy to copy and distribute artwork, leading to potential copyright infringement and disputes over ownership.
Artists and collectors must navigate these legal challenges carefully, ensuring that appropriate licenses and agreements are in place to protect their rights. Additionally, platforms and marketplaces play a crucial role in enforcing intellectual property laws and providing dispute resolution mechanisms.
The Future of NFTs in Art
Continuous Innovation
The future of NFTs in art will likely be characterized by continued innovation and experimentation. As artists and developers explore new possibilities, we can expect to see increasingly sophisticated and interactive digital art forms that leverage emerging technologies like AI, AR, and VR.
Conventional adoption
As NFTs gain mainstream acceptance, more traditional artists and institutions are likely to embrace the technology. Major auction houses like Christie’s and Sotheby’s have already begun integrating NFTs into their offerings, signaling a broader shift in the art world.
Widespread adoption will also depend on improving the accessibility and user experience of NFT platforms, making it easier for artists and collectors to participate in the digital art market.
Bringing together physical and digital art
Another exciting development is the convergence of physical and digital art. Artists are increasingly exploring ways to link physical artworks with NFTs, creating hybrid experiences that combine the tangible and digital realms.
For example, some artists are issuing NFTs representing ownership of a physical work of art, providing collectors with a digital certificate of authenticity. Others are creating interactive installations that integrate digital elements, offering a unique blend of physical and virtual experiences.
Community and collaboration
NFTs are also fostering new forms of community and collaboration within the art world. Digital platforms and social media allow artists to connect with fans, collectors, and other creators, building vibrant and supportive communities.
Collaborative projects, where multiple artists contribute to a single NFT artwork, are becoming more common, reflecting the collaborative nature of the digital art space. These projects not only expand creative possibilities but also foster a sense of shared ownership and collective creativity.
NFTs are undeniably shaping the future of art, offering new opportunities for artists, collectors, and investors. By democratizing access, enhancing creativity, and redefining ownership, NFTs are transforming the art world in profound and exciting ways.
While challenges and criticisms remain, the potential for NFTs to revolutionize the art market is immense. As technology continues to evolve and the art community adapts, NFTs will likely play an increasingly central role in the future of art, driving innovation and pushing the boundaries of what is possible.
In this dynamic and ever-changing landscape, staying informed and engaged with the latest developments in NFTs and digital art is essential. Whether you are an artist, collector or enthusiast, the world of NFTs offers a wealth of opportunities and experiences that are reshaping the very essence of art in the digital age.
NFTs
RTFKT Announces Project Animus Reveal, Launches Egg Unboxing Event Amid Mixed Reactions | NFT CULTURE | NFT News | Web3 Culture
RTFKT, the innovative creator-led company renowned for its cutting-edge sneakers and metaverse collectibles, has officially unveiled its highly anticipated collection, Project Animus. This project marks a significant milestone in RTFKT’s journey, introducing a new dimension to its digital universe after a long period of development. However, the initial market response has been disappointing, with the revealed Animi trading at a floor price of 0.05 ETH, significantly lower than the eggs’ floor price of 0.09 ETH.
The Genesis of the Project Animus
Initially introduced in October 2022, Project Animus introduces a unique ecosystem of digital creatures called Animi. These Animi are designed to enhance Clone X’s avatars, offering an immersive and engaging experience for the community. The recent reveal showcased a diverse range of Animi species, each with distinct design traits and elemental attributes, breaking away from traditional trait-based rarity systems.
A New Digital Frontier: The History and Evolution of Project Animus
The Animus Project is RTFKT’s latest intellectual property, promising to revolutionize the NFT space with its unique digital creatures. The journey kicked off on October 8, 2022, with an interactive teaser event called “The Eggsperience.” This livestream event allowed attendees to explore a virtual Animus Research Facility, generating intrigue and excitement among the community.
Renowned artist Takashi Murakami played a significant role in the project, revealing the first Murakami-themed Animus creature, Saisei, on April 30, 2023. This collaboration added a layer of artistic prestige to the project, further elevating its status within the NFT community.
Animus Egg Incubation: A Journey from Egg to Animi
Clone X NFT holders had the opportunity to claim an Animus Egg until March 1, 2024. This was followed by the Animus Egg Hatching event, which ran from May 7 to June 4, 2024. During this period, holders of several RTFKT NFTs, including Clone X, Space Pod, Loot Pod, Exo Pod, and Lux Pod, were able to use a points-based system to increase their chances of hatching rarer Animi. The limited supply of Project Animus Eggs is capped at 20,000, with no public sale planned.
Mixed market reception
Despite the excitement and innovative features, the market reaction to the reveal of Project Animus has been lukewarm. Animi is currently trading at a floor price of 0.05 ETH, significantly lower than the eggs’ floor price of 0.09 ETH. This discrepancy has led to disappointment among some collectors who had high expectations for the project.
What Awaits Us: The Future of Project Animus
Following the reveal, RTFKT plans to release a collection of exclusive Animus Artist Edition characters. Holders of Clone X Artist Edition NFTs are guaranteed to get one of these special editions. The distribution will include 88 Special Edition Animus, with 8 Mythic (Dragon Sakura), 40 Shiny, and 40 Ghost Animus. The odds of receiving a Special Edition Animus are the same for all Eggs hatched, regardless of the points accumulated.
The remaining Animus characters will be distributed among unhatched Eggs, encompassing Special Edition Animus, as well as Cosmic Animus and Murakami Element from Generation 1, Generation 2, and Generation 3.
Conclusion
RTFKT’s Project Animus represents a bold step forward in the NFT space, combining cutting-edge technology with artistic collaboration to create an immersive and innovative digital ecosystem. However, the initial market reception highlights the challenges of living up to high expectations in the ever-evolving NFT landscape. As the project continues to evolve, it promises to deliver unique experiences and opportunities for its community, solidifying RTFKT’s position as a leader in the metaverse and digital collectibles arena.
Summary: RTFKT has unveiled Project Animus, introducing a unique ecosystem of digital creatures called Animi designed to enhance Clone X avatars. Despite the excitement, market response has been mixed, with Animi trading at a lower floor price than eggs. The project kicked off with an interactive event in October 2022, featuring collaborations with artist Takashi Murakami. Following the reveal, RTFKT will release special edition Animus characters. The total supply of Animus Eggs is limited to 20,000, with no public sale planned.
NFTs
The Olympics have reportedly ditched Mario and Sonic games in favor of mobile and NFTs
The long and historic partnership between Nintendo and Sega to create video games for the Olympics reportedly ended in 2020 as event organizers sought opportunities elsewhere.
Lee Cocker, who served as executive producer on several Mario & Sonic Olympics titles, said Eurogamer the International Olympic Committee let the licensing agreement lapse because it “wanted to look at other partners, NFTs and esports.”
“Basically, the IOC wanted to bring [it] “Turn inward and look for other partners so you can get more money,” Cocker added.
The 2024 Summer Olympics kicked off in Paris last week, but there were no Mario & Sonic games available in time for the event to begin – the first time this has happened since the original release in 2007 to coincide with the 2008 Beijing Summer Olympics.
Over the past two decades, there have been four Mario and Sonic adaptations for the Summer Olympics, as well as two for the Winter Olympics.
This year, instead of a Nintendo/Sega title, the IOC released Olympics Go! Paris 2024, a free-to-play mobile and PC title developed by nWay, which has worked on several Power Rangers games.
Olympics Go! allows players to compete in 12 sports and unlock NFTs from the Paris 2024 digital pin collection.
The original Mario & Sonic at the Olympic Games was announced in March 2007 and marked the first time the two mascots – once archrivals in the console wars of the 1990s – appeared together in a game.
NFTs
DraftKings abruptly shuts down NFT operation, leaving collectors panicking over vast holdings of digital tokens
DraftKings, the daily fantasy sports and sports betting company, abruptly shut down a program called Reignmakers on Tuesday, posting a notice on its website and associated app and sending a mass email to some subset of its user base. Reignmakers, which the company launched in 2021, offered pay-to-play competitions in NFL football, PGA Tour golf and UFC mixed martial arts. The decision to eliminate the entire program, DraftKings says, was not made lightly but was forced “due to recent legal developments.”
DraftKings has yet to specify what “recent legal developments” are troubling its now-dead Reignmakers product. The company was sued in U.S. District Court in 2023 by a Reignmakers player named Justin Dufoe, who accuses the company of dealing in unregistered securities, taking advantage of relatively unsophisticated “retail investors,” and failing to market and support Reignmakers to the degree necessary to return to its users the financial benefits expected. DraftKings filed a motion in September to dismiss Dufoe’s complaint, but that motion was denied on July 2. A scheduling conference was held by the parties on July 29; Reignmakers was permanently shut down on July 30. A DraftKings spokesperson reached by Defector on Wednesday declined to confirm whether Dufoe’s complaint is the “recent legal development” that forced the company’s hand.
Users of the Reignmakers NFL product, who in recent days began murmuring on social channels about a notable lack of DraftKings activity so close to the start of the NFL preseason schedule, were caught off guard and, in some cases, devastated by the news. Members of the DraftKings Discord server, where all Reignmakers-related channels were abruptly shut down and locked following the announcement, flooded a general channel in various states of panic, sharing news, theorizing, lamenting, and, in some cases, openly worrying about whether it would be possible to recoup any decent fraction of the genuinely impressive sums of money they had invested in this DraftKings product.
Reignmakers is nominally a daily fantasy contest—users build lineups of players and then pit those lineups against other users’ lineups for cash prizes—but it’s actually a distributor of nonfungible digital tokens (NFTs), originated and sold by DraftKings, and then frequently resold on a dedicated secondary marketplace also hosted by DraftKings. At the lineup-building level, Reignmakers functions like a card-collecting game, with artificial scarcity driving the prices of the most coveted cards to insane, eye-popping heights. Reignmakers NFTs are tiered and offered in timed drops designed to heighten the sense of scarcity. A user can enter a lower-tier contest using a collection of NFTs that may have cost a few hundred dollars in total (or that were earned by purchasing random packs of NFTs that offer generally low odds of scoring top assets) and throw their lot in with hundreds of casual users competing for relatively unimpressive rewards. Random packs at the lowest tier would have prices as low as a few dollars; mid-tier cards—Star and Elite tiers, I’d guess—could cost a player upwards of $1,000.
But players interested in hunting down the biggest payouts, not just from games but from leaderboard prizes and other assorted prizes, would need to enter higher-tier games, and to enter the higher-tier games, a user’s collection needed to include higher-tier NFTs. DraftKings ensured that these cards were extremely scarce and could only be purchased directly on the marketplace at prices that any reasonable person would consider utterly insane.
For example, the highest-tier Reignmaker contests (called the Reignmakers tier, of course) have in the past been limited to listings with at least two of the highest-tier, rarest NFTs (also the Reignmaker tier) plus three NFTs from the second-highest tier (Legendary). NFTs at these tiers are expensive. Not just expensive in the way that, like, a steak dinner is expensive, but expensive in the way that buying even one of them should trigger a mandatory visit to a gambling addiction counselor, if not sirens and a straitjacket. Back in 2022a Reignmaker-level Ja’Marr Chase NFT from something called the Field Pass Promo Set could be purchased directly from the DraftKings Reignmaker Marketplace for a whopping $32,100.
Reignmakers users purchased NFTs at various levels with the expectation that owning them would convey better odds of winning contests hosted on DraftKings. This was the gamification element of Reignmakers, which emerged several months after DraftKings began trading and minting its NFTs. But as with all NFTs, a very large part of the real appeal for its buyers was the expectation, however insane, that these worthless, virtually worthless, infinitely duplicable digital images would increase in value over time. Now that both the Reignmakers game and the Reignmakers marketplace have been shut down, Reignmakers NFT holders are worried that their investments may have suddenly lost all monetary value. One Discord user described Tuesday as “a bad day to wake up and realize you have $2,000 worth of unopened NFL Rookie Packs”; Another user asked the group if they should expect “a refund” on the $10,000 they’ve already spent on Reignmakers NFTs this year. A pessimistic Reddit user posted tuesday that they would sue DraftKings if they were forced to take a total loss on a Reignmakers NFT collection worth approximately $100,000.
The game (scam?) was built to make numbers like these not only possible, but somewhat easily achievable. A user who intended to compete from a position of strength in multiple overlapping high-profile contests at the same time, and who had been in the blockchain madhouse for a period of years, could easily have spent six figures on Reignmakers NFTs. DraftKings used non-gaming incentives to entice players to spend more and more money, much like casinos give away free suites to players who over-bet on blackjack. Another Reddit user lamented the loss of the additional prizes and ranking bonuses he had hoped to earn in the upcoming NFL season by having a portfolio of NFTs that had reached the highest levels of value and prestige. “I was already loaded up on 2024 creation tokens and rookie debut cards,” said this Reignmakers userwho claimed his portfolio was finally “close to the top 250 overall.”
Dufoe’s complaint says the NFTs minted by DraftKings for Reignmakers qualify as securities, function like securities, and should be regulated as securities. In its motion to dismiss, DraftKings attempted to position its NFTs as game pieces — eye-wateringly expensive, yes, but essentially the same thing as Magic: The Gathering cards or Monopoly hotels. The court, in resolving these arguments, applied what’s known as “the Howey test,” referencing a case from 1946 in which the U.S. Supreme Court established a standard for determining whether a specific instrument qualifies as an investment contract. Judge Dennis J. Casper, in ruling against DraftKings’ motion, concluded that Dufoe could plausibly argue that Reignmakers’ NFT transactions represent “the pooling of assets from multiple investors in such a manner that all share in the profits and risks of the enterprise,” arguing that DraftKings’ absolute control over the game and marketplace effectively binds the financial interests of the company and the buyers, the latter of whom depend on the viability of both for their NFTs to retain any value.
Reignmakers users are different from Monopoly players in at least one crucial way: A person who buys a Monopoly board has no expectation from Hasbro that those little red and green pieces will appreciate in value. It’s a game! No matter what any hysterically conflicted party may say to the contrary, that’s not what NFT collecting is. DraftKings had been selling Reignmakers NFTs for months before they were gamified, and Dufoe, in his complaint, cites public comments made by DraftKings spokespeople that seem to explicitly position Reignmakers NFTs as assets with independent monetary value beyond their utility in Reignmakers contests. Judge Casper, in his ruling on the motion to dismiss, cites a Twitter account associated with a podcast run by DraftKings CEO Matthew Kalish, who in a tweet described NFTs as “the opportunity to invest in startups, artists, operations, and entrepreneurs all at once.” This is probably the kind of thing that NFT peddlers should stop saying. This advice assumes, of course, that NFTs will continue to exist as instruments on the other side of this and other lawsuits.
DraftKings has posted a worryingly sparse FAQ at the bottom of the your ad Tuesday, anticipating but largely failing to address questions from players who see this as yet another in a long line of brutal blockchain rug pulls. In a hilarious reversal of existing Reignmakers policy, Reignmakers users are now allowed by DraftKings to withdraw their Reignmakers NFTs from their DraftKings portfolios and into their personal NFT wallets, where those NFTs will have precisely zero value, to anyone, for the rest of all time. There’s also vague language about Reignmakers users having the option to “relinquish” their NFTs back to DraftKings in exchange for “cash payments,” subject to “certain conditions” and according to an as-yet-unspecified formula that will take into account, among other things, the “size and quality” of a player’s collection.
Reignmakers users are not optimistic. Those who claim to have been victims of other blockchain market crashes are warning their peers on Discord and Reddit to expect payouts that amount to pennies on the dollar; in the absence of any clarifying information, users are unsure whether cashing out their NFTs from Reignmakers to their personal NFT wallets, for reasons that completely pass any and all understanding, would effectively preclude the possibility of delivering these silly digital tokens back to DraftKings. It remains to be seen what exactly DraftKings has in mind with the “certain conditions” attached to the delivery process. There is much that has yet to be resolved. A DraftKings spokesperson contacted by Defector indicated that more time would be needed to answer a list of specific questions and issued a statement noting that it is “in DraftKings’ DNA to innovate and disrupt to provide the best possible gaming experiences for our customers.” The original complaint is embedded below.
Do you know anything about the demise of Reignmakers, either from the consumer side or from the DraftKings side? We’d love to hear from you. Get it in touch!
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NFTs
There Will Be No More ‘Mario & Sonic’ Olympics Because of NFTs
Nintendo and SEGA have been teaming up with the Olympics for several years now in the popular Mario & sonic in the Olympic Games series, but a new report claims the International Olympic Committee has abandoned the series in favor of new deals in eSports and NFTs.
According to Eurogamer“A veteran behind the series,” Lee Cocker, told the outlet that the IOC chose not to renew its license with SEGA and Nintendo, letting it expire in 2020. “They wanted to look at other partners and NFTs and eSports,” Cocker told Eurogamer. “Basically, the IOC wanted to bring [it] turn inward and look for other partners so they could get more money.”
Mario & Sonic at the Olympic Games is a series that has been running since 2008, with six main games covering the regular and Winter Olympics. In the games, players could control various characters from the Mario and Sonic franchises and compete in Olympic sporting events.
It’s no secret that NFTs are a big part of this year’s Paris 2024 Olympics. Olympics Go! Paris 2024 is a mobile and mobile-connected game your site states that players can “join the excitement of the Paris 2024 Olympic Games with nWay’s officially licensed, commemorative NFT Digital Pins collection honoring Paris 2024!”
As for eSports, Saudi Arabia will host the ESports Olympic Games in 2025. This is part of a partnership with the Saudi National Olympic Committee (NOC) that is expected to last for the next 12 years and is expected to feature regular events.
IOC President Thomas Bach said: “By partnering with the Saudi NOC, we also ensure that Olympic values are respected, in particular with regard to the game titles on the programme, the promotion of gender equality and the engagement with young audiences who are embracing esports.”
In other news, Someone claimed they’re suing Bandai Namco because Elden Ring is too difficult.
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RTFKT Announces Project Animus Reveal, Launches Egg Unboxing Event Amid Mixed Reactions | NFT CULTURE | NFT News | Web3 Culture